Remember that tattoo Rih got on her neck that says Reb’l Fleur??? Well RihRih decided to make her tattoo mean something more than just Rebel Flower but also be her direct marketing strategy to her new perfume ‘Reb’l Fleur’.


Rihanna called on her island upbringing for inspiration for the scent. “I wanted…something that said ‘Rihanna was here.’ Something delicious and special, a fragrance with subtle hints that linger and leave a sexy memory,” she tells People, so she incorporated fruits, florals, vanilla, patchouli and amber.

Reb’l Fleur will arrive in stores in February.