Chrysler’s Sr. Vice President of Design, Ralph Gilles is excited about the all-new 300 production car revealed today at the North American International Auto Show. Gillies noted, “there is some magic in this car” when discussing the pride he feels in having the new sedan being built in the Motor City of Detroit.
By: Mitch Johnson and Rich Voytowich
The horizontal grille is now the flagship ‘intelligent’ look for the brand. He assured fans that there will be production versions of the old style 300 grille and the aftermarket ‘bentley’ style grille for those traditionalist who resists change. Chrysler will no longer wait for the aftermarket to build these parts when customers demand them at the showroom floor.
We really like the rear wings on the car and Gillies admitted to Funk Flex’s team that these were the only elements they really had to rethink during the design phase, but he thinks they nailed the look. We agree!
Overall the car is now, a well tailored suit that he been refined to perfection. This car is all-American and will not be mistaken for a foreign import like today’s Cadillacs. Long live Chrysler even with Italian ownership.