He is definitely home… Jordan Brand is spending that Marketing dollar on the newest edition to the New York Knicks Organization. Carmelo Anthony’s Billboard is next to the Garden aka home… In the quote on the billboard, “To the city that made me and the game it gave me… Thanks”, with his signature in Orange next to it. To see the street view of the mid-town Billboard is after the jump…

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From Jordan Brand:
Carmelo Anthony has already made a big impact on his new team in New York. Averaging 25.5 points-per-game since he began rocking the orange and blue, his squad is now a main attraction in NYC and a legitimate postseason threat. Even with ‘Melo’s strong play since arriving in New York, he has lots to be thankful for. He’s returning to his birthplace to play in the basketball Mecca of the world, and the city has welcomed him with open arms.

A new Carmelo Anthony billboard went up in New York City today just blocks away from the arena. Above the Footaction on W. 34th and Seventh Ave., the billboard shows ‘Melo in a New York uniform and reads “To the city that made me – And the game it gave me. Thanks.”

When you see ‘Melo around NYC, don’t hesitate to welcome him back home.