Right before the big IPO last week GM felt it was a good time to stop paid advertisments on Facebook. Did they have good reason to? Check out this complex study on social media marketing after the jump.

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Maybe this is the reason General Motors went “mental” and pulled its Facebook ad budget.
Digital marketing is confusing—really confusing—as this insane graphic shows (below).
Trying to navigate through the various new social media categories, blogs, sharing sites, and social media firms is an absolute mess.
This depiction of the digital marketing landscape was shown at a Buddy Media event marking the launch of the social marketing software agency’s new suite of measurement tools.
You can click to enlarge it, but that won’t make it look any simpler.

Yeah this is the study, looks complicated right? Click the photo to enlarge the study.