IFWT_Google_Search

Unlock your iPhone, Open Safari, and Search the Web…. You’ll find yourself accurate Google Search Results. Of course this may not be the case for every iDevice being that it’s a changeable feature. Out of the box, your iDevice could possibly have Google set as the default search engine starting 2014. The FTC is grilling Google to figure out the What, Why & How Google landed that beautiful spot.

IFWT_Google_Apple_Logo

Although Google pays Apple more than they make in revenue generated from iOS devices, truthfully that’s all speculation. With the iPhone constantly growing as the most popular mobile device in the world, companies are fighting tooth and nail to be the default applications available on these devices out of the box. Google, creators of the Android OS, remain default search engines on their own devices paired with this deal gives them around 90% of the mobile search market easily. When the iPhone initially released, it was Google dependent on Maps, YouTube & Web Search; Default Web Search cost Google $82M in 2009. Now, their down to Web Search only with the late removal of YouTube and creation of Apple Maps. Even more crucial of a  reason for Google to remain a major factor in the build of iOS. Time will tell…

Tat Wza