With $6,000 in startup funding from their parents, Halle and Brea officially launched their beauty products business. From sales online, at trade shows, and in specialty stores nationwide, the business generated more than $25,000 in revenues its first year, and $42,000 in 2012. Hit the Jump for more details.
Named Sweet Dream Girlz for a favorite Beyonce song, the Holmes’ line of moisturizers, cleansers, lip balms, and hair products are paraben- and talc-free, feature shea butter and natural oils, and come in “yummy” scents like Pink Sugar and Iced Lemon Cookie.
“We didn’t want to smell like lavender and sweet pea. We wanted something youthful smelling,” Halle says. Downright indignant that no such product existed, Halle says she turned to her teenage sister Brea and said, “Why don’t we start our own?”
Support these young girls. Let us know what you think about their line.