Advertising platforms gain a new zone. The list includes: billboards, commercials, blogs, newspaper slots, blogs, etc. In Japan, public relations consultants decided to use a much more revealing tactic. Pun intended. Hit the jump for the briefing.

Keeping up with the times, Hidenori Atsumi has reinvented advertising while creating jobs at the same time, claiming that women’s thighs are perfect places to place ads. Currently, about 3,000 women agree. It just so happens that he hires them to show off their legs. In exchange, the receive $30 per day (8 hours) to wear the ad while hanging out in designated parts of the city and bonuses for pictures that surface online.

Just another excuse to look, now.

*Additional Pics In Gallery Above*

Jamaal Fisher