The aerie lingerie line has embarked on a un-retouched campaign, appreciating the real bodies of women rather the fantasy; hit the jump for more!

Adriela Batista

The aerie lingerie line is making a bold statement with its latest campaign, showing the true beauty in women! Aerie, the lingerie line to American Eagle, is advertising un-retouched photos of women in their evening attire, exposing curves, tattoos, and ultimately an unaltered body!


The photoshop less campaign is shunning the ideologies of perfection and showing the true meaning of beauty!

**check out more photos in the gallery above**