PUBLIK TRUST just released their Fall 2014 Collection “Welcome To The Jungle,” inspired by the jungle hues of South Africa. In addition to tees, jerseys and snapbacks, cotton sweatpants and shorts, khakis and denim have been introduced into the emergent menswear line as well.

“I pulled a lot of prints and mud colors from Mother Earth for this line,” said PUBLIK TRUST’s founder, Demetrius Tatum. “Fall One delivery is based off specific African prints and our Fall Two delivery is based off mud colors, camouflage and the exciting ‘Wild Ones’ print.”

Starring in their campaign is super-producer Drumma Boy, following the success of his involvement the previous season. New talent Sy Ari Da Kid is also a strong supporter of the brand, producing a music video based on the concept of PUBLIK TRUST which you can watch here. Check out the Fall 2014 lookbook in the gallery!

Marisa Mendez

View more and cop at Publik Trust’s website.