Some of you may have grown attached to the well known streaming service Beats Music, but sadly, all good things must come to end. Beats Music is being shutdown due to it being acquired by Apple Music, and when it happens, subscriptions will indeed be cancelled. Read more to find out when the funeral will take place for the streaming service.

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Apple seems to be unstoppable, everything they touch either hurts or help someone/something, due to the huge empire the company established, Apple is getting rid of anything that may stand in it’s way of greatness. Just a brief reminder, Apple bought Beats last year for $3 billion in large part for the technology behind its streaming-music service. In fact, Since 2013, Apple has made nearly three dozen mostly small buys of companies and shares. The company announced that it would shut down Beats Music, a move that comes less than six months after the premiere of Apple Music. Now for current members, all Beats Music subscriptions will be canceled on Nov. 30. Keep in mind though, Apple Music used much of it’s design from Beats Music so switching services won’t be too much of a rude awakening. But are we really surprised? It’s sort of surprising that it even took Apple this long to shut down the service. Strangely enough, Apple hasn’t commented once on the news for some strange reason, but one thing can be learned from this: Always do your moves in silence. Apple did the deals and never really made it too big for headlines, but did it subtly in a successful attempt at increasing their empire. Whether you like the news or not, have to respect the strategy. How do you feel about the cancellation?

Source: Fortune