The final week of Kobe Bryant’s illustrious career is on our hands and Nike did something special to commemorate it. They released a dope, new commercial featuring the reasons he wants you to hate him instead of love him. The ad has only been released in China so far and that’s because Kobe’s fan base there is just as big, if not bigger than folks who cheer for him back here in the states. Enjoy the commercial, it’s pretty epic.