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Mizzou defensive end Michael Sam has entered the NFL Draft and when drafted he will become the first openly gay player in the NFL.  With that comes fame as he’s already gotten and what do you do with fame?  Cash in.

Shay Marie

Sam has launched his own line of merchandise for people who support him and his initiative.

According to TMZ Sports:

His site is selling t-shirts and buttons with slogans like “Stand With Sam” and “#SamStrong.” The majority of the merchandise is in black, white, and gold (his college colors).

But Sam is no fool … he’s got a few items for sale thats use the rainbow flag, a prominent symbol in the gay rights community. As the old saying goes … know your customer.

A portion of the proceeds will be going to at-risk youth in the St. Louis area.

You can find the merchandise at michaelsam.com/shop.  At least it’s for a good cause, well some of it.