Photo Credit: YouTube DJ Suede is the guy behind the “U Name It Challenge,” having put a beat behind famed gospel singer and pastor Shirley Caesar’s 2010 sermon, “Hold My Mule.” While the challenge was fun and went viral – with Shirley herself even getting in on the fun – he screwed up when he not only put the song up for sale on iTunes without consent from its owner (Shirley,) but also created a video with twerking, alcohol and other related imagery that’s very, VERY against what Pastor Shirley stands for. Shirley’s team quickly hit him with a cease and desist to take down both the video and iTunes song, which was gracious considering they could have simply sued him. However, he didn’t comply, so they had to take it to a $5 million lawsuit. Shirley has explained that she doesn’t want money from him, but would just like the video removed because of the association with things that tarnish her brand.
(Video) Shirley Caeser Brings The #UNameItChallenge To Wendy
With the success of the #UNameItChallenge stemming from gospel singer Shirley Caeser’s song “Hold My Mule,” Wendy Williams invited Shirley up to the show. During the interview, they spoke about the newfound attention, how Shirley will donate proceeds from the #UNameIt merchandise to St. Jude’s and more. Check it out below!
Shirley Caeser Capitalizes Off #UNameItChallenge & Releases Mugs, Aprons, Hoodies…You Name It!
Shirley Caeser is doing exactly what a savvy business man or woman would do, and she’s capitalizing off the success of the #UNameItChallenge by selling related merchandise! She’s got hoodies, aprons,hats… you name it, and they all reference her now-infamous song, “Hold My Mule.”
