You have to know you’re a bit of an icon when your reputation and sales dominance are essentially intact after six generations. We can debate that statement from all sorts of angles in regards to the BMW 3 Series, but the bottom line is that this sedan is still the one to beat.

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So, after our long-awaited first drive in BMW’s new F30, we ask: Does it still deliver the winning recipe for the entry-level luxury buyer? The Audi A4, Mercedes-Benz C-Class, Lexus IS, Infiniti G, Acura TL and upcoming Cadillac ATS will not be denied, and the 3 Series doesn’t enjoy the commanding lead it once did. On the other hand, over 12.5 million total sales for The Almighty Three since 1975 is nothing to be sniffed at.
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