Yea son!  The big boss, Funk Flex, made a nice appearance in Westchester Magazine this month!  This is a good look — Check it out…



Via WM:

 …It’s fitting that Funk Flex to listeners of his energetic evening timeslot on 97.1 FM, brings up pride and work together. Without taking painfully serious pride in his work, could a 47-year-old DJ stay digitally relevant to the tune of 3 million unique monthly page views on his blog, In Flex We Trust; followers in the hundreds of thousands on all the major social streams; and maintain a popular music app (“DJ Funkmaster Flex”)?

Probably not. That’s why Flex works diligently off the radio, too. There was a time when spinning records accounted for his entire day-job description (on top of producing six compilation albums with the likes of 50 Cent and Mary J. Blige and starring in television shows on Spike TV, ESPN, and MTV2 on his own time). It now entails poring over Google Analytics and listening to what his team of teenage bloggers say is popular.

“The Internet doesn’t lie,” says Flex. “You can’t jiggle it. You can’t dump money into it. You can’t make it trend.”

He was inducted into the New York State Broadcasters Association’s Hall of Fame in November 2013, an honor he values, but an accomplishment he considers far from the end of a chapter in his career. “I didn’t want them to write me off like I wasn’t going to do anything else,” says Flex. “I’ve done a lot of things. I’ve sold a lot of albums. I’ve done a lot of TV shows. But when I was a kid, I wanted to be on the radio in New York City.”

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