Dockers uses their new initiative to encourage men to not only follow their dreams, but to grab them by the balls. The Wear the Pants Project is just rolling out, rewarding forty-three lucky men with $75,000 worth of awards. Each week a proposal fit for the program will be chosen, with the prizes being cash, tools, services and goods. Aside from the forty-three there will be one overall winner, going home with $100,000 post tax.
@DjJuanyto

To get started, watch the video and then head over to the Dockers Facebook Fan page for additional instructions.