Posted by Sabrina B. @gametimegirl
In case you’re wondering, don’t: NFL TV ratings tower over the MLB playoffs.
An example: Fox’s NFL pregame show Sunday got a bigger overnight rating than any of TBS’ MLB playoff games so far.
Even in cities with MLB playoff teams, NFL teams dominate. While the Green Bay Packers’ one-sided win over the Denver Broncos drew 44.1% of Milwaukee households, the Brewers’ playoff game against Arizona Sunday drew just 20.3%. And in Phoenix, that Sunday Diamondbacks-Brewers game drew 5.7% of households — while Giants-Cardinals NFL game drew 21.5 of local households.
After being hit by bad luck in Tigers-Yankees being rained out Friday, a night when MLB faced little competition from football, TBS MLB playoff games are averaging 1.9% of U.S. households — down 27% from the first three days of last year’s playoffs.
In the NFL, Fox’s single-game NFL Sunday regionalized coverage, led by Detroit-Dallas, drew a 14.9 overnight — up 25% from last year’s comparable action.
That overnight, translating to 14.9% of TV households in the 56 urban markets measured for overnights, topped weekend sports ratings. CBS drew a 13.8 overnight for regionalized coverage led by Broncos-Packers — down 14% from last year — while NBC’s Jets-Ravens game got a 12.7 overnight — down 11% from a Bears-Giants game last year.
(Story Continues…)
WRITTEN BY Â Michael Hiestand, USA TODAYÂ & FULL STORY HERE
