Like floods, wildfires and tsunamis, the Ken Block marketing machine is a force of nature. The exhibition driver has partnered up with Mattel for a special line of Hot Wheels toys that include 1:64-scale die cast versions of Block’s WRC Ford Fiesta in either black or white liveries. As with most Hot Wheels toys, the cars are priced at $1, which means that just about everyone can afford to find one of these in their stocking this year.
Mattel has also unveiled two different remote controlled Ken Block cars, starting with the radio-controlled Nitro Speedsters Ford Fiesta. The pint-sized R/C car is a self-contained controller and racer unit, perfect for stuffing in your pocket. We imagine the tiny wireless car would be ideal for disrupting class or the occasional office meeting. The whole kit will set you back $25.99.
Those of us who demand a slightly larger R/C experience may opt for the Ken Block R/C Fiesta Stunt Car. The toy allows just about anyone to execute either wide or tight drifts with little more than a press of a button, and with a scale speed of 0-80 mph in two seconds, the toy should be plenty of fun for $45.
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