Beyonce is suing a company for Beyonce knockoff’s. The company is called “FEYONCÉ.” Why would someone even want to do this? I’m not sure but the name itself is not even cute. It sounds pretty knock off. Beyonce says that the company damages her brand and confuses consumers. She also says that the defendants have ignored her requests to stop selling their merchandise.
The lawsuit reads,
“Defendants adopted the Feyonce mark to call to mind Beyonce and her famous song. Defendants’ conduct described herein is intentional, fraudulent, malicious, willful and wanton.”
The company is selling merchandise such as mugs, sweatshirts, hoodies, and also tank tops. They also have Beyonce lyrics written on their march. The lawsuit continues to say,
“Seeking to capitalize on the notoriety of Single Ladies, with its famous lines ‘put a ring on it,’ Defendants are selling merchandise bearing the ‘FEYONCÉ’ mark — a misspelling of ‘fiancé’ intended to call to mind Beyoncé and her famous song. Some of Defendants’ merchandise even bear the lyrics ‘put a ring on it’ further solidifying the connection between Beyoncé and the unauthorized products.”
Source: Complex
