LeBron James is the best NBA player in the world and is very popular, but he comes second to Cristiano Ronaldo which ESPN pointed out in their World Fame 100. The king signed the first lifetime contract with Nike, and now Ronaldo has signed one as well with the athletic apparel giant.
NBA: Maverick Carter Says LeBron James’ Lifetime Nike Deal Worth Over $1Billion!
Maverick Carter is part of the famous Four Horseman that grew up with LeBron James in Ohio. He’s not only James’ longtime friend, he’s also his creative director and business partner whose savvy mind has made him a force of his own. He did an interview with GQ magazine and discussed LeBron’s infamous lifetime deal with Nike. It was originally believed to be worth around and over $500 million, but it’s actually more than twice that.
NBA: LeBron James’ Lifetime Deal With Nike Worth Significantly More Than $500 Million
A couple days ago it was revealed that Nike signed LeBron James to a lifetime deal. It was said that the deal is the largest single athlete deal in the company’s history. Well now we have the numbers.
NBA: Derrick Rose Will Reportedly Sign a $250 Million Lifetime Deal With Adidas
It started as an anecdote in Adrian Wojnarowski’s piece about how Michael Jordan’s shadow hangs over the new NBA season, and now looks like it’s about to become a reality. A week after Derrick Rose signed a five-year, $94.8 million contract extension with the Bulls, adidas looks like they’re about to pay the 23-year-old MVP a ridiculous $250 million over 10 years.  Read more after the jump. @Shay_Marie x @gametimegirl
