IFWT TROY AVE ART

If you’ve been on Twitter recently there is a major uproar about rapper Troy Ave’s recent record sales for his newly released album Major Without A Deal. What people thought was a lack of sales caused social media to be turned upside down. For the whole truth and nothing but the truth about the Brooklyn rappers album sales hit the jump!


Tia Pitts Instagram ||Twitter

Brooklyn rapper Troy Ave’s Major Without a Deal, his new album which includes features from 50 Cent, Cam’ron, Rick Ross, Jeezy, Ty Dolla $ign, A$AP Ferg and others, was released last week, Friday June 5th to be exact. Troy Ave began trending worldwide on Twitter, Thursday June 11th, because of reports that the rapper’s latest album sold about 4,500 digital copies and 30 hard copies in it’s debut week. The memes started exploding and Twitter went crazy. So whats the real deal?

Major Without a Deal, was released on Troy Ave’s own BSB Records distribution with EMPIRE Distribution, and yes Major Without A Deal did sell about 4,500 copies in the week ending June 7, but the album was released as a digital title on June 5th. Thats right he sold about 4,500 in 2-3 days, not the six days of sales that most artist have in their debut week. Also, Major Without a Deal hard copies were not released in retailers until June 9th which is two days after the tracking for album sales from the previous week ends. Those 30 hard copies that are included in the infamous numbers are from retailers that choose to ignore the release date. Just with those 2-3 days of digital sales, Major Without a Deal reached No. 2 on iTunes Hip/Hop-Rap Album charts, and #5 on iTunes album charts.

EMPIRE Recordings/Distribution released a statement to Billboard “Troy Ave had a big performance at NYC’s HOT 97 Summer Jam on Sunday, June 7th and wanted his fans to be able to get the album prior to that show. Thus, we released the digital version on June 5th and then on June 9th, the physical copies were released.”

So there you have it! The Twitter-verse can rest easy. The real test for Troy Ave and Major Without A Deal will be the FULL digital and retail numbers for this week.

Source||Billboard